CASE STUDIES


NEW ZEALAND GOLF CASE STUDIES

The purpose of the case studies are to share best practice innovation and knowledge throughout the golf industry allowing clubs to operate more effectively.

If your club is looking for solutions to operate more effectively be more financially stable grow your membership or participation or deliver a higher quality experience you will find a number of case studies below to help your thinking. 

If you would like further support in implementing any of these ideas please contact the Sector Support team at New Zealand Golf on 09 485 3230.
 

Latest Case Studies:

How your club can benefit from introducing forward tees
A golf course can be an intimidating environment for those who are new to golf with course lengths that exceed the abilities of most adult beginners and young people as well as many senior golfers. Many people are looking for a less time consuming, less difficult and more family friendly version of golf, and clubs can look to deliver that experience through the introduction of a forward tee option.

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Questions For Leaders 

Greg Turner

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ActivAsian 
There are many perceptions around the world about golf, many of these perceptions are based off the global game and are incorrect when looking at the New Zealand context. One of the misconceptions is that golf has narrow appeal to different ethnicities and cultures. This is not the case in New Zealand, New Zealand attracts a broad range of ethnicities and cultures that are engaged and interested in golf.

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LEADING & MANAGING YOUR CLUB

 

 

What could Netflix teach golf? 
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Huapai Golf Club - Learning to Play
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Running a Jennian Homes Charles Tour Event

Unique Selling Proposition
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Questions for Leaders: Motueka Golf Club
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Anatomy of a Productive Meeting
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How good is your club's website?
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How can Club Managers and PGA Professionals work together to enhance the club?
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How your golf club can attract and retain great staff
 
Questions for Leaders - Chris Davies - General Manager Remuera Golf Club
 
KPI - Key Performance Indicators

Building Great Teams:
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Top Golf
 10 Key Board/Committee Practices
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Team New Zealand Experience
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Learning Resource for Social Media
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Golf Club Branding
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Leadership Must Change
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Constant change and how to avoid it. The Observations of a Club Capability Manager
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England's 2016 Golf Club of the Year
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Adapting to change
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It's review time... what do I ask?
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Planning for the Future - Why?
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So what's happening out there?
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Growing Capability in the Golf Sector
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Simple and Effective Email Communication
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Thoughts from the Top
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Food Safety Regulations
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DotGolf Membership System
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The course for all golf club managers
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The online course every golf club committee needs
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Time for change
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What is the magic number?
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Innovation: Staff Led Operation
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CREATING FINANCIAL SUSTAINABILITY

The Three Pillars of Sustainability
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How To Recruit Retain and Recognise Volunteers
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Myrtle Rust - What Golf Clubs Need to Know
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Audit vs Review Engagement
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Determining the Financial Health of your Golf Club
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Trees That Count

The Clubhouse: An Undervalued Asset
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Building Value or Cutting Costs
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n3 - Business Buying Power
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On Par Golf Advertising
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LiteClub
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Sponsorship is Dead
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Golf Driving Ranges
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Financial Stability: Cost Saving with Solar Power - Waikare Golf Club
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Outside Of Golf: Innovative ways of creating revenue outside the traditional golf club - The Sherwood Park GC
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Administration Costs: Innovative ways of saving money within the golf club - Hastings Golf Club
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Outside of Golf: Innovative Ways of Creating Revenue Outside of the Traditional Golf Club - Clark's Beach Golf Club
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Financial Sustainability: Changing Cost Structure - Taupo Golf Club
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Amalgamation: Innovative ways of retaining history whilst securing the future - Boulcott's Farm Heritage Golf Club.
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Outside of Golf: Innovative ways of creating revenue outside the traditional golf club operation - Mangawhai Golf Club.
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GROWING MEMBERSHIP AND PARTICIPATION 

Golf Courses and Mental Health

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Young People in Golf

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Corporate Responsibility - SHE LOVES GOLF
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Mangawhai Golf Club Community Open Day
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Growing Female Participation - Russley Golf Club

TEAM Golf for Young People
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Hosted a She Loves Golf event? What next?
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Why your golf club needs a unique selling point
 
Is golf club membership working for your perspective members?
 
Regional Sports Trust - Spring Starter Series
 
What does a pathway for a youth golfer look like and how do we develop it?

 
Understanding the Value of Attracting Young People to Golf:
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Understanding the value of attracting young people to golf
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Understanding the value of attracting women to golf 
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Social Media and Clubs
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Young People in Golf
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International Learning - The Nottinghamshire Golf Club
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Engaging New Members
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Using Online Reviews to Win New Customers
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Golf - A Game for the Whole Family
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Flexible Membership: Golf Points - Maungakiekie Golf Club
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Partnering Works
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Pathway into Golf
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Growing the Game with PGA Junior League
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How to grow your club
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She Loves Golf - Cromwell Golf Club
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The 7 Pillars of Inclusion
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Collaboration
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Using Facebook to Promote your club
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Growing the game in secondary schools - Whangerei Boys'High
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And the winner is...
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Disability Golf
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Creating a great junior environment
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Golf Tourism
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Innovation
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Golf Club Websites
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Growing the game through Junior Golf
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Review: Female Friendly Environment -Mangawhai Golf Club
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Review: Membership Recruitment - Whangamata Golf Club
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Review: Membership Recruitment - Tauranga Golf Club
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Partnerships: Value of Affiliate Schools - Pukekohe Golf Club
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Innovative ways of increasing participation - Tauranga Golf Club
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Participation Programme: Innovative ways of increasing participation - Omanu Golf Club
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How to build and implement a membership pathway model - Nelson Golf Club & Greenacres Golf Club
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How to develop a great junior environment with volunteers. - Waiheke Golf Club
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Innovative ways to recruit and retain members - The Whangamata GC
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Innovative ways to recruit and retain members - The North Shore GC
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Membership retention and recruitment - The Waimairi Beach GC
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Innovative Ways to Generate Junior Members - St Peter’s Golf Academy
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Membership Recruitment: Innovative approaches to attracting new members - Bay of Islands Golf Club
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Membership Recruitment: Innovative Approaches to Attracting New Members - Tauranga Golf Club.
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Junior Golf Programme - Innovative Ways of Creating a Great Junior Environment - The First Tee New Zealand.
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Junior Environment: Innovative ways of creating a great junior environment - Murupara Golf Club
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Arresting Membership Decline: Adapting for the future - Pakuranga Golf Club
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Membership Recruitment and Retention: The importance of the PGA Professional - The Grange Golf Club
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Membership Recruitment and Retention - Innovative ways of recruiting and retaining members - Nelson Golf Club.
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Female Environment: Innovative Ways of Creating a Female Friendly Environment - Manawatu Golf Club
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Membership Recruitment: Innovative Approaches to attracting new members - Akarana Golf Club
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Membership Recruitment: Innovative Ways of Creating a Great Junior Environment - Pupuke Golf Club
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CREATING HIGH QUALITY EXPERIENCES

Outdoor Education 

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Speed Golf
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Are you overseas visitor ready?
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 Otaki Golf Club - Junior Taster Review

High Quality Golf Experience
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Setting Value Not Price
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Turning your Open Day into an Unforgettable Experience - Akarana Golf Club
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Building Loyalty in the Age of Instant Gratification
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Live five years longer
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Member Satisfaction - What are the keys to keeping your members happy?
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The value of surveying your members
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What golf could learn from the gym industry
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Effective Course Length
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Hastings Golf Club Open Day
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Review: Female Friendly Environment - Mangawhai Golf Club
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Review: Female Friendly Environment - Waikato Golf Association
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Review: Female Friendly Environment - Manawatu Golf Club
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Membership Retention: Creating a Customer-Centric Golf Club Environment - Gulf Harbour Country Club
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INTERNATIONAL: Golf Course Development: Course Ecology - GEO & Le Golf National
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INTERNATIONAL: Game Innovations: Tee it Forward - Berkshire Hills Golf Club
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INTERNATIONAL: Game Innovation: Fast Play Fridays - Deer Fun Golf Club
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Customer Service: Creating a customer-centric golf club environment - Ohope Golf Club
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Female Environment: Innovative ways of creating a female friendly environment - Mangawhai Golf Club
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Innovative ways of creating a female friendly environment - Waikato Golf Association
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 QUESTIONS FOR LEADERS

Questions For Leaders: Ryan Brandeburg

Questions for Leaders: Dean Murphy - CEO New Zealand Golf
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